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2000 Presidential Campaign : A Communication Perspective, Paperback by Denton…

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Item Width : 6 in
Item Height : 0.6 in
Author : Robert E. Denton Jr.
Publication Year : 2002
Item Length : 9 in
Type : Textbook
ISBN : 9780275971205
Format : Trade Paperback
Book Title : 2000 Presidential Campaign : A Communication Perspective
gtin13 : 9780275971205
Publication Name : 2000 Presidential Campaign : a Communication Perspective
Language : English
Number of Pages : 304 Pages
Subject Area : Political Science
Subject : Political Process / Media & Internet, Political Process / General, Political Process / Campaigns & Elections, General
Publisher : Bloomsbury Publishing USA
Item Weight : 14.4 Oz

2000 Presidential Campaign : A Communication Perspective, Paperback by Denton, Robert E. (EDT), ISBN 0275971201, ISBN-13 9780275971205, Brand New, Free shipping in the US What led up to the great debacle of the American 2000 presidential election? Denton and his colleagues analyze the presidential campaign with a special focus on key topics and elements of political communication. Their analyses go beyond the quantitative facts, electoral counts, and poll results, inspecting the nuts and bolts of what became one of the most controversial elections in American history. Each chapter focuses on a specific area of political campaign communication, including:^L^L ^DBLThe early campaign period^L ^DBLThe nomination process and conventions^L ^DBLCandidate strategies^L^DBLPresidential debates^L ^DBLPolitical advertising^L ^DBLThe use of the Internet^L ^DBLNews coverage^L ^DBLPolitical cartoons of the campaign^L ^L This definitive resource is ideal for scholars, students, the general public, and other researchers interested in political communication, American elections, presidential studies, political sociology, and journalism.